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Pierre Cardin, father of fashion branding, dies at 98

Reading Time: 4 minutes Image Credits: Chesnot/Getty Images, pierrecardin.com, REUTERS/Charles Platiau. French couturier Pierre Cardin, who made his name by selling designer clothes to the masses, and his fortune by being the first to exploit that name as a brand for selling everything from cars to perfume, died on Tuesday aged 98. In a career spanning more than 60 Read More…